CULTURE
Enterprise Value concept: Reflecting Self-Value
Reflecting personal value is the pursuit of self-realization. It can destroy people's progress and make people move upwards, enabling people to rise up in the breakthrough and achieve their own brilliant life. Pursuing personal value realization enables us to continuously learn in practice, continuously improve, and continue to grow. Our cognitive ability and cognitive level can also be continuously improved in the process of pursuing ourselves. As long as we continue to learn and do not give up, we will slowly come out from mistakes and failures and finally see The dawn of victory.
The value concept agreed by all employees is the fundamental principle guiding the behavior of the company, which determines the success of the enterprise in essence, and is also the root cause of the performance of the enterprise. Reflecting self-worth and creating a better life is our value concept and the core concept of all corporate culture concepts.

Employee spirit: loyalty, collaboration
Loyalty: Responsibility, based on the interests of the company. In a company, we need a group of employees who are loyal to the company. Because of loyalty, they can do their best and do their utmost; because of loyalty, they can be anxious to worry about the enterprise, worry about the enterprise; because of loyalty, they dare to assume all responsibility.
Collaboration: Be good at communication and cooperation, and aim to improve team efficiency.
Business philosophy: integrity, cooperation, win-win, development
Integrity is the foundation of the market economy; integrity is the foundation of enterprise development and life. Integrity is an eternal investment of an enterprise and an eternal investment for everyone. People take honesty first, believe in honesty, and take morality as the source.
Cooperation is to work together or to accomplish a task together for a common purpose. In today's socialized production period, there is no cooperation, many products cannot be produced at all, and transactions cannot be carried out. Only through cooperation can we communicate with each other, realize resource sharing, and avoid waste of resources. Win-win and development are under the common values, share risks, share benefits, achieve common goals, and achieve sustainable development.
Win-win can enhance the competitiveness of enterprises, standardize industry standards, and effectively allocate various social resources. It is a strong combination of wisdom, strength, brand and human resources. It is the interdependence and commonality between enterprises and customers, strategic partners and employees. The support point for development.
Service concept: Service creates a beautiful impression
Respect customers, understand customers, continue to provide products and services that exceed customer expectations, and be customers forever partners. This is the service concept that we have always insisted on and advocated.

Execution concept: If you can't find a reason, you can only find a way to do it.
Enterprises need to have execution, and execution is competitive, because without execution, no matter how grand the strategic blueprint or how scientific and reasonable the organizational structure can achieve its expected results.

Employing the concept: the savvy person
The competition between today's enterprises is, in the final analysis, the competition of talents. In order to broaden the channels for selecting and appointing people, break the traditional employment mechanism, establish the principle of openness, equality, competition, and merit-based employment, and change "Soma" to "horse racing." Enterprises must always adhere to the employment mechanism of "the ability to go up, the mediocrity, and the idlers", establish a sense of urgent responsibility of "nothing is too much", and create an institutional environment in which outstanding management talents stand out. Specifically, it is to cultivate and retain talents inward; to absorb and introduce talents.

Communication concept: Listening and listening
I don't understand without communication. Communication must first be good at listening. Whether it is good at listening is a sign to measure the level of a manager. It is also a management skill widely used by outstanding managers. If there is communication, then there is understanding, and true understanding must be carefully felt and responded with heart.

Cost concept: save resources, start from me
Saving is not only a way of behavior, but also a quality, a responsibility, and a morality. The emphasis of conservation is to use, consume, and consume timely, appropriate, moderate, and appropriate materials according to the characteristics of the goods, and obtain greater economic and social benefits with fewer resources. Therefore, saving is an important way to reduce costs and increase social wealth.
Don't be small and don't do it! Please start with me and start from scratch!
Training concept: Valuable investment is investment in people
Training is not only an investment, but also a valuable investment for the company. Training not only enhances employees' consciousness, enthusiasm and creativity, but also increases the efficiency and value of the company's output to benefit the company, and enhances the quality and ability of the employees themselves to benefit the employees.

Competition concept: survival of the fittest, survival of the fittest
This is an era of fierce competition and innovation, and at the same time it is an era full of contradictions and traps. The natural laws of survival of the fittest and survival of the fittest are still valid. The development of the enterprise is like a big wave of sand, strong selection, and excellent choice. Only by doing their best to fight hard, fight, and achieve good business performance can we win a good environment for survival and development (ie, survival in the future).

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